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Most Popular Apps 2017, Social Media Still Very Popular

Written by John Beckett on December 19, 2017

Mobile apps still remain as one of the most popular digital products in 2017. Apple has revealed their most popular apps 2017 list for this year.

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New Facebook Group Tools, Mission Statement, Catfishing Defences

Written by John Beckett on June 23, 2017

Facebook has just announced a range of new tools and features that will improve the Group functionality, along with a brand new mission statement for Facebook Inc. The introduction of the new tools provides Group Admins ways to assess their group strategy to increase engagement. Read on as we discover how these latest improvements, and […]

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How the Fake News Problem Affects Social Media Marketing

Written by John Beckett on January 24, 2017

Suddenly, your brand hits the trending topics on Facebook or Twitter. You panic and click on it quickly …to find out that it’s a “news item” you know didn’t happen. Your brand has fallen victim to fake news. While it might look harmless at first, a fake news article can cause a lot of problems. […]

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Social Media For Photographers: Be Seen On Social Media

Written by John Beckett on December 7, 2016

The growth of social media has drastically impacted the importance of good photographers. With it, photographers are now able to offer their trade to a larger audience. It has also made doing business with that audience a lot quicker and better. However, social media also brings in a lot of challenges for photographers just entering […]

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Reasons You Should Be Using Facebook’s Retargeting/Remarketing Pixel

Written by John Beckett on April 13, 2016

There are 1.39 billion monthly users on Facebook, according to the latest figures, and you have the chance to target all of them as part of your marketing campaign. The Facebook retargeting pixel, which is sometimes referred to as the remarketing pixel, is a new toy for businesses to take advantage of. If you have […]

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