You might have seen a lot of short cooking videos shared on social media recently. Many of these come from Tasty, a brand created by BuzzFeed. How did BuzzFeed turn these ordinary cooking videos into a successful brand? Read this social media case study to find out the delicious details.
Pinterest has been one of the fastest growing social media platforms in the last few years. Now, it crosses another milestone by hitting 200 million active users per month. I am going to look at what crossing this milestone means for social media marketers.
Being able to capture your audience’s attention long enough to push your brand is important for any marketing effort. This is when being a good storyteller becomes important. You can enhance your social media campaign using the storytelling structure presented in this article.
Ever since its birth, social media has had a large impact on the delivery and consumption of news. New data has revealed that 2/3 of Americans have made social media as one of their main sources for the latest news.
Horror movies always make for great weekend entertainment. They can also teach you a thing or two about marketing. Learn some great marketing tactics from the latest horror movie hit It, as well as other popular horror movies.