Getting more real Twitter followers is about quality, content and dedication. Most individuals and business owners want their target audience (customers, clients, or specific demographics) to follow them. Unfortunately, many are disappointed because almost no one knows how to get the success they would have hoped for.
The fact is, Twitter is a social network where people socialize. No one want’s to follow people who don’t tweet, constantly try to get you to buy something, or just tweet things that they’re not interested in.
Our team has been performing, and has been engaged in, Twitter marketing for over 4 years, and now we’ll share our secrets with you. Through our experience, here’s how to get more Twitter Followers quickly and effectively to give your business, career, or personal account the success you deserve.
Setting Up Your Profile – The Right Way
Nowadays, fewer and fewer people are focusing on how their profiles look and how it’s organized. Your profile is like your resume – you want people to know what you’re all about and take a genuine interest in you, in order to persuade them to follow you. There are three crucial elements to this step:
The Avatar – Your profile’s avatar (or profile picture) is extremely important, because it’s usually the first thing people see. You want it to give your audience a clear message. If you’re on a personal account, have a good image of you (yes, a real picture) that appeals to your target audience. If most of your target followers are businessmen, make sure your profile picture is professional. On the other hand, if you’re on a business Twitter account, having your company logo or symbol is a good move. In any case, make sure your avatar represents you well.
The Biography – Twitter lets you write a short biography or description on your Twitter Profile. Make sure every word counts and your target followers know exactly what you’re all about. If you’re running a personal account, tell people a little about yourself and what they can expect. “My name is Steve and I’m an aspiring drummer in XYZ band. I love what I do and I’m sure you will too – Follow me and get to know me”, this is a great example of a personal bio. For businesses, a brief description of your business and what your followers can expect is a great approach. Something along the lines of “The Magic of Macy’s. Follow us for inside information about must-have fashion and exciting events from your favorite store” is a perfect example of a business bio. It gives your target audience a very good reason to follow you and stay informed about your business. Be honest though, if you promise “deals” or “specials”, be sure to deliver or your followers may unfollow you soon.
The Header Image Design – Your profile’s design is a great way to set a good and positive first impression for potential followers. For personal accounts, this is usually not a big issue – many websites offer generic or customizable designs for Twitter. For businesses and companies however, it’s more about grabbing your customer’s attention with something unique and really custom. Many company’s also use Twitter backgrounds as a bargaining chip to get more people to follow them. At the time of writing, Macy’s is promoting a contest on their background – A very creative and unique method of giving their audience one more reason to follow them. You can also utilize Twitter in this aspect to get more followers from your target audience.
Quality Tweets Makes Your Followers Happy
It’s no surprise that quality tweets are everything on Twitter – It doesn’t matter how many people follow you, if you don’t keep them happy they won’t see any point in continuing to follow you. The same thing goes to people who are considering to follow you, in fact, a study shows that 83% of Twitter Users “read the latest tweets” of a profile before following them. If you don’t tweet well, people will not follow you.
General Tweeting Tips and Advice
Be Interesting and Unique – Stand out and give people a reason to follow you, and don’t just follow the crowd. Be funny, interesting and creative. Voice your opinion and get others to join in the conversation. Keep people informed of things they’re interested in. If you’re a fashion model – Let your followers know about events, new fashion lines, etc.
Post Relevant Pictures – Twitter may have a limit to how many words you can tweet, but a picture is well worth a thousand words. Posting an image along side with a tweet can definitely capture the attention of your followers and future followers. Let’s say you’re tweeting about a fishing trip – Show all your followers the fish you caught, or snap a picture of the sunset. Be creative and always stay relevant.
Links and Videos – Every once in a while, feel free to share links and videos with your followers. Whether you found something interesting or created something yourself, if you strongly believe your followers are interested, share it. Sharing is caring. Remember though, anything in excess is a bad thing. Don’t post links and videos constantly, you’re followers may get annoyed or you may come off as spam to potential followers.
Use #Hashtags – If you’re not using hashtags, you’ve been hiding under a rock. #Hagtags are a great way to link conversations together and help people find your tweets. An example of proper hashtag use is “We’re teaming up with our partners to help bring your dreams to life! Enter for a chance to #win a years supply of #chocolate.” – In this example, we used two hashtags (win & chocolate) to not only emphasize these keywords, but to give our tweet greater exposure to people not following us.
Engage in Conversation – It’s not all about posting a simple Tweet, you can use Twitter to engage in active conversations with your Twitter followers. Whether you have a comment or suggestion for someone else, or they have one for you – It’s always a great opportunity because you not only gain more exposure to all of their followers (and vise versa), but you also show future followers how engaging you can be and that may be another reason you give them to follow you.
Retweet and Suggest Retweets – Retweets are a great way of gaining more exposure fast on Twitter. Ask your followers to retweet your tweets if it’s something very important or interesting. You can also retweet other’s tweets, and they will almost always return the favor eventually. It’s also common for companies to sponsor or partner for retweets of certain tweets – A form of advertising, you can be retweeted to a large following consisting mostly of your target audience. An example would be “A Car Company retweeting a tweet from a tire company.” In most cases, such retweets can be very rewarding in terms of followers gained and clicks received.
Use Twitter Marketing Services – Easy & Effective
Twitter marketing services can be very helpful for both personalities and business alike, giving them a kick-start to social media. No one likes starting from zero – It gives you a bad taste in your mouth, and the fact that your target audience may not think you’re worth following if no one else is, is not comforting either. Twitter marketing services try to bridge that gap and make success a few steps shorter by giving you both exposure and followers.
We here at Devumi have been performing Twitter marketing for years and we think we’ve perfected it to a fine art. Our Twitter marketing involves delivering guaranteed Twitter Followers to your account, as well as real social media marketing to your target audience to give you further exposure and real followers. Using our unique and proven service, you’ll boost your Twitter’s reputation, credibility and overall success. We’ll be honest, we’re not the only Twitter Marketing service provider, but we are the only company that offers this unique and proven Twitter marketing techniques. Our followers plans start at just $12, which is even competitively priced with our unoriginal competitors.
Learn more about our Twitter Marketing Services.
Take Advantage of the “Follow Us on Twitter” Method
You see it everywhere now; on blogs, websites, and billboards and even store fronts. “Follow Us on Twitter” or “Follow me on Twitter” are very common to see, and that’s because they work. Use your current resources and take advantage of it. If you already have a means of getting your target audience’s attention, utilize it! Whether it’s a website or real world location – Promote your Twitter account and give people a reason to follow you if you can.
Make sure to include your Twitter @Username (hopefully it’s easy to remember) and optionally a quick reason they should follow you – such as “Follow us on Twitter and receive 10% off your next purchase”. If you have a personal account, you can also utilize this by placing your link on your personal website, blog, Facebook profile, bumper sticker, etc. The possibilities are endless, and remember, the more people that know about your Twitter, the more followers you’ll have.
Run a Twitter Contest
Running a Twitter Contest is a great way to gain more exposure, build your twitter followers and increase brand visibility. The contest could be for anything, from giving away T-Shirts, a brand new TV, or a gateway. If you’re running a business and already have a good following, the exposure and business you’ll gain from running the contest can usually pay for the prize(s) and then some. Here’s a great example:
— EROCK (@TheMightyEROCK) October 4, 2015
This method is known to work very well. Threadless, a company that sells T-Shirts, ran such a campaign a few years ago with incredible success. At the cost of $200 in prizes, they were able to involve over 1,500 followers, get retweeted plenty, and they gained a substantial amount of business in a single day. When running a Twitter contest, small is generally better – Instead of offering one big prize every month, offer multiple smaller prizes more frequently. This will encouraging more people to follow you and get you well on your way to Twitter success.
We hope you’ve found our advice and tips helpful! Leave us some feedback below, follow us on twitter and most importantly, we wish you the best of luck on your Twitter Success!
Feature image via Gustavo / Shutterstock